Peter Eisenberg, MD, FACD
More than 40 years ago, I founded this oncology practice in Marin. My goal was to provide the best cancer care by keeping abreast of the medical literature and collaborating with my University colleagues. I was the only solo practitioner participating in the studies carried out by the Northern California Oncology Group, a collaboration of UCSF and Stanford.
As much as I wanted to provide my patients the best care, and the newest and most promising treatments, I also wanted to establish an oncology practice that would be an example of how an excellent practice performed.
In the ensuing years, we attracted some of the best docs available, as well as staff that truly cares for patients and puts them first.
I have been incredibly lucky. I worked with QOPI, the national quality program that helps docs ensure that they are providing excellent care with on-line audits of the care they render. I was a member of Marin General Hospital’s District Board from 1980 to 1990 and I established ANCO, the Association of Northern California Oncologists, of which I was the first President. I have participated in many conferences sponsored by CMMS, the NCI and other organizations trying to solve the problems that Oncology, and really all of US Medicine faces on a daily basis. I was a member of ASCO’s Board of Directors and the National Quality Forum.
But my most enduring accomplishment, and the one of which I am most proud, is our practice, Marin Cancer Care. A practice where patients come first and where we do our very best to say “yes,” to our patients and their families.